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Decibel designated a 'Cool Vendor' in Gartner's 2018 Personalization Report

Each year, Gartner identifies innovative vendors in technology. See why Decibel is among the 'Cool Vendors' for personalization in 2018.

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Decibel's category of technology key in how businesses should approach personalization


Personalization is a crucial marketing function in today's digital space. Here at Decibel, we enable marketing leaders to analyze and understand exactly how customers experience their personalization efforts.

Our technology automatically identifies opportunities for improvement, making it quick and easy to ensure customers have fantastic personalized experiences. 

Get your complimentary copy of Gartner's vital research now to see for yourself why Decibel is a 'Cool Vendor' for personalization in 2018. 


Gartner, Cool Vendors in Personalization, Jennifer Polk, Bryan Yeager, Augie Ray, May 4, 2018. The Gartner Cool Vendor Logo is a trademark and service mark of Gartner, Inc., and/or its affiliates, and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

"Decibel gives us a way to understand the customer experience that no other tool in our technology stack can. It strikes a delicate balance between quantitative and qualitative data, giving us both the what and the why behind site performance."


Merritt Aho

Director of Testing & Optimization