<img height="1" width="1" src="https://www.facebook.com/tr?id=466594813771579&amp;ev=PageView &amp;noscript=1">

Revolutionary Data, Automatic Insights

When it comes to understanding your online customers, Decibel’s got you covered.

The first of its kind, our Digital Experience Intelligence platform is designed specifically to help you measure, benchmark, and improve customer experiences. Across your entire digital offering.

Keep pulse of online customer experiences with the Digital Experience Score (DXS®)

Keep pulse of online customer experiences with the Digital Experience Score (DXS®)

SCROLL BELOW TO EXPLORE DXS®

Drill down into DXS® below

1. Data Capture

Decibel captures every moment of interaction within a session – from mouse movements, hovers, and touches, to scrolling, device rotations and pinches – associating all qualitative user activity between the clicks with the underlying context of the page.

2. Smart Experience Metrics

This behavioral data is processed into smart experience metrics based on categories including distance, velocity, movement, focus, and hesitation – revealing the digital body language of every single user.

3. Behavior, State of Mind & Usability

The enriched data feeds our behavior detection algorithms, which automatically alert teams to specific user behaviors that in turn indicate the visitor’s state of mind – frustration, engagement, or confusion – as well as the website or app’s usability.

4. Experience Pillars

This intelligence forms the basis of the score for each pillar of digital experience – Frustration, Engagement, Navigation, Technical, and Form Experience. These individual scores can be rolled up from a session level, to a segment, page, or even website or app level.

5. DXS®

Fed by each pillar of digital experience, the Digital Experience Score (DXS®) is the benchmark for measuring the quality of experiences on your website or app – and it’s segmentable across your entire audience base.

1

Data Capture

Decibel captures every moment of interaction within a session – from mouse movements, hovers, and touches, to scrolling, device rotations and pinches – associating all qualitative user activity between the clicks with the underlying context of the page.

Smart Experience Metrics

This behavioral data is processed into smart experience metrics based on categories including distance, velocity, movement, focus, and hesitation – revealing the digital body language of every single user.

Behavior, State of Mind & Usability

The enriched data feeds our behavior detection algorithms, which automatically alert teams to specific user behaviors that in turn indicate the visitor’s state of mind – frustration, engagement, or confusion – as well as the website or app’s usability.

Experience Pillars

This intelligence forms the basis of the score for each pillar of digital experience – Frustration, Engagement, Navigation, Technical, and Form Experience. These individual scores can be rolled up from a session level, to a segment, page, or even website or app level.

DXS®

Fed by each pillar of digital experience, the Digital Experience Score (DXS®) is the benchmark for measuring the quality of experiences on your website or app – and it’s segmentable across your entire audience base.

State of Mind Usability Behavior Smart Experience Metrics Data Capture Engagement Frustration Form Experience Technical Navigation

Understand exactly where and how to improve

Investigate what’s driving your DXS®. Decibel’s discovery and diagnostic features uncover the why behind customer behavior, empowering you to empathize and better communicate with your customers.

Discovery Features

Let Decibel do the hard work of experience analysis for you. Our proprietary machine-learning algorithms rank experience issues by impact, as well as pages and audience segments by behavioral performance, so you can focus your attention right away.

discovery-features quote-mark

Decibel provides the 'why is this happening?' to follow the 'what is happening?'

Mark Fassbender, Global Head of Web Optimization

lexisnexis

Session Replay

Watch back how customers navigate your content - and understand how their behavior is impacted by errors, load speed, and friction. Get smart with super-specific segmentation and sophisticated user mapping so that, no matter the device or channel, you have a holistic view of user behavior.

session-replay quote-mark

Replays enable us to categorize dissatisfactions - and come up with fixes to address them

Jessica Delaney, Digital Optimization Executive

britishairways

Heatmaps

Get the big picture. See which on-page elements contribute most to your business objectives by navigating your website or app with advanced, best-of-breed heatmap overlays – detailing revenue, specific user behaviors, and much more.

heatmaps quote-mark

Decibel reassures decision makers with proof of how to improve customer experience

Helena Boada, Digital Marketing Analyst

educationfirst

Form Analysis

Which forms have the highest abandonment rates? Which lead to the most user errors? Use deep form insights to measure every user interaction and deliver friction-free signups and checkouts.

form-analysis quote-mark

Decibel has been instrumental in optimizing conversion & improving the customer experience

Simon Lancaster, Senior Ecommerce Manager

tesco

Let Decibel do the hard work of experience analysis for you. Our proprietary machine-learning algorithms rank experience issues by impact, as well as pages and audience segments by behavioral performance, so you can focus your attention right away.

discovery-features-desktop quote-mark

Decibel provides the 'why is this happening?' to follow the 'what is happening?'

Mark Fassbender, Global Head of Web Optimization

lexisnexis

Watch back how customers navigate your content - and understand how their behavior is impacted by errors, load speed, and friction. Get smart with super-specific segmentation and sophisticated user mapping so that, no matter the device or channel, you have a holistic view of user behavior.

session-replay-desktop quote-mark

Replays enable us to categorize dissatisfactions - and come up with fixes to address them

Jessica Delaney, Digital Optimization Executive

britishairways

Get the big picture. See which on-page elements contribute most to your business objectives by navigating your website or app with advanced, best-of-breed heatmap overlays – detailing revenue, specific user behaviors, and much more.

heatmaps-desktop quote-mark

Decibel reassures decision makers with proof of how to improve customer experience

Helena Boada, Digital Marketing Analyst

educationfirst

Which forms have the highest abandonment rates? Which lead to the most user errors? Use deep form insights to measure every user interaction and deliver friction-free signups and checkouts.

form-analytics-desktop quote-mark

Decibel has been instrumental in optimizing conversion & improving the customer experience

Simon Lancaster, Senior Ecommerce Manager

tesco

Enrich your entire MarTech stack with one-click integrations

Enrich your entire MarTech stack with one-click integrations

Decibel’s technology is built on a flexible, fast, open API, enabling you to both pull in and push enriched experience data out to any technology in your stack – or share with your Data Science team to model the data in-house.

adobe ga ensighten atinternet iperceptions qualtrics optimizely monetate rakuten gtm qubit tealium appsee confirmit ibm oracle webtrends tagecommander

See Decibel in action

Simply share a few details, and we'll be in touch to schedule your free personalized demo.

What to expect:

Free 30 minute discovery call with a digital experience expert

See the next-generation functionality used by brands like Lego, Playstation, and Tesco

Learn why Decibel is the proven platform for transforming digital experiences

No expectation or commitment required