We’re excited to announce that Decibel Insight 4.0 has landed, introducing a whole host of new, smarter metrics and user behaviors to the world of digital experience analytics.
Over the past year, our machine learning algorithms have been working in the background of Decibel Insight to detect and learn from the billions of user interactions we record. Now, we’ve released the first batch of fruit from those labors.
Dozens of new smart metrics designed specifically for measuring digital experiences – from mouse speed and hesitation, to device reorientations and scroll reach – permeate and inform every feature of the platform. This quantifiable understanding of user behavior enables digital teams to benchmark customer experiences like never before.
Moreover, these experiential metrics power our behavior-detection algorithms. This means important user behaviors – from frustrated multiclicks to engaged reading – are automatically detected and reported. In other words, our algorithms analyze session replays for you, and alert you to anything you need to see.
These smart metrics and behavior detection algorithms are designed to radically speed up and inform your website analysis.
Decibel Insight 4.0 lays the foundation for significant innovations coming to our platform this year. Stay tuned!