Decibel Shortlisted for National Digital Awards

Decibel  |  October 29, 2018

Decibel  |  October 29, 2018


Decibel has been shortlisted as a finalist for the Software Innovation of the Year award at the 2018 Digital Entrepreneur Awards (DEAs).

The DEAs are the only national awards dedicated to championing digital entrepreneurialism and innovation across the UK.

Ben Harris, founder and CEO of Decibel said: “The features we’ve added to Decibel’s Digital Experience Intelligence Platform this year have helped hundreds of businesses around the world understand what issues their customers face when they use their websites and apps, and how to fix them.

“With DXS® and Experience Issues, digital teams can instantly see which issues are most problematic for customers. It’s fantastic to be shortlisted at the DEAs specifically for how innovative our technology is and really validates our mission to help brands provide seamless experiences on their websites and apps.”

The finalists beat off competition from hundreds of businesses that entered, across 20 award categories.

The awards, now in their 14th year, cover categories encompassing every component of today’s online business ecosystem – from enigmatic leadership to forward-thinking development and cutting-edge creative. Categories include Social Media Campaign of the Year, Most Innovative use of Video or Animation and the coveted Digital Entrepreneur of the Year award.

Previous winners of the awards span a range of sectors, from retail giants like Sainsbury’s and Mothercare to smaller, more agile digital specialists like Social Chain and Clicky Media.

Among the judging panel are Jacqueline de Rojas, president of techUK and chair of the Digital Leaders Board; Heather Waters, enterprise manager at NatWest; Vikas Shah, CEO of Swiscot Group; Susie Ma, founder and CEO of Tropic Skincare; Naomi Timperley, co-founder of Tech North Advocates and chair of Capital Pilot; and Jon Woodall, founder & managing director of Space 48.

One of the UK’s true tech heavyweights joins the judging panel this year. President of techUK and chair of Digital Leaders, Jacqueline de Rojas serves on the government’s Digital Economy Council and is an advisor to a number of fast-moving tech companies.

Commenting on the DEAs, de Rojas said: “We are known as a nation of innovators and of entrepreneurs. It is quite simply a privilege to judge the technologies and innovators at the frontier of change. 

 “The UK is a nation of technological significance and shining a light on entrepreneurship in this space is a way of investing in our digital future.

“I have seen the smallest of changes make the biggest of differences and I am delighted to see the creativity of our digital entrepreneurs fixing real-world problems that are worth solving.”

The winners will be revealed during a black-tie dinner held at the Principle Hotel in Manchester on 22nd November. Visit https://www.digital-entrepreneur.co.uk/ for a full list of finalists.


About Decibel

Decibel provides real-time intelligence that enables businesses to measure and improve online customer experiences – at scale.

Pioneering the world's first technology designed specifically to quantify experiences, Decibel's Digital Experience Intelligence platform captures unique experience data, enriched by machine learning, to reveal digital body language, understand user state of mind and pinpoint problem areas on your website, web applications and native apps.

Our go-to, universal metric for measuring experiences online, the Digital Experience Score (DXS®) automatically rates the quality of experiences and can be segmented across your entire digital offering and audience for immediate insight into where the biggest wins lie. This intelligence powers best-in-class forensic tools that allow digital teams to investigate exactly how and where to optimize for better experiences. Built on a flexible, fast, open API, Decibel makes it easy to integrate and export smart experience data to enrich your entire stack or model in-house.

The world's largest companies including Lego, General Motors, British Airways and AllState Insurance use Decibel to discover opportunities to transform digital experience, drive brand loyalty and grow their businesses. Find out more at www.decibelinsight.com.


Written on October 29, 2018 by:


Decibel provides real-time intelligence that enables businesses to measure and improve online customer experiences -- at scale.


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